Discovering Parma and the Italian Food Valley: Heaven for Gourmets
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Discovering Parma and the Italian Food Valley: Heaven for Gourmets


Discovering Parma and the Italian Food Valley: Heaven for Gourmets

I can easily imagine the pride and joy felt by the inhabitants when in December 2015 the Unesco named Parma Creative City of Gastronomy.

Most people know Parma because of its famous ham and Parmesan cheese (Parmigiano Reggiano), probably not even relating the word to a place. French literature buffs might have read  Stendhal’s acclaimed novel The Charterhouse of Parma and opera lovers probably know that Verdi was born in a town some 40 km from Parma, but I suspect that the majority of foreigners have barely heard of the city, and have no idea of where to pin it on the map of Italy. 

Parma Colored Facades

A city of near 200,000, Parma is located about 125km (77 miles) south of Milan in the Emilia-Romagna region, the area of the Motor Valley (Ferrari, Lamborghini, Ducati and others well-known brands were born here) and of the Food Valley. 

The concept of regions – in a way comparable to the German Lands, French Départements, and the British Shires – often sounds strange to people coming from overseas. I bet that many tourists from the USA, Australia, New Zealand, wonder “what’s all the fuss they do in Europe about small areas?”. The answer is rather simple: it’s part of Europe’s historical and cultural heritage dating back thousands of years. 

As a nation, Italy is little more than 150 years old. Before, the county was divided into areas which have been invaded and dominated over the centuries by Normans, Germans, French, Spanish, Austrian, Saracens and more. That’s the reason every region is so culturally different from the other. And then, there’s geography: shaped like a boot stretching from North to South, Italy has a wide variety of landscapes and climates. 

All this is reflected in art, architecture, and – of course – food.

Every Italian region is proud of its traditional products and local dishes, and Emilia-Romagna is no exception. The region boasts 43 PDO (Protected Designation of Origin) and PGI (Protected Geographical Indication) products, the highest number in Italy. These range from Parma ham to Parmigiano Reggiano, Modena traditional balsamic vinegar, and Culatello, just to mention a few, and they are concentrated in a small area that was appropriately named the Food Valley.

Food Valley Sogliano

Thanks to very specific microclimates and a longstanding savoir-faire, the Food Valley is a goldmine of outstanding culinary products, and Parma is considered the heart of this incredible area. The making of the typical culinary delicacies still follows centuries old traditions and is based on local ingredients: that’s what makes the food of Emilia-Romagna unique. Not surprisingly, Emilia-Romagna hosts Alma, the prestigious International School of Italian Cuisine located in the magnificent Ducal Palace of Colorno.


I love good food (being Italian, how could that not be?) no matter the context: a good shop with selected quality specialties, the local market, a simple trattoria or a high-end restaurant. And as a food lover, I am fascinated by the way products are made.



I visited a small producer of traditional balsamic vinegar, learning everything about the long and lovingly process with which these heavenly drops are made (an entirely different world from the cheap balsamic vinegar everyone can find on the supermarket shelves).

Aceto Tradizionale Balsamico di Modena

Parmigiano Reggiano

Modena Traditional Balsamic Vinegar

At a Parmigiano-Reggiano factory, I saw the cheese master preparing the cheese following the 900 years old recipe and technique.

I was mesmerized by the skills of the expert checking the quality of the Parma ham from the smell, using a long and tiny horse bone introduced in specific areas of every single ham at the speed of light. And then there’s the Fossa cheese, Mortadella Bologna IGP, and more.



After seeing how much care is dedicated to local products, I grew to like them even more, and I highly recommend one of these experience to everyone who is a gourmet.

Parma Ham Tasting Process

Italy Parma Ham

Parma, the heart of the Food Valley.

Elegant houses, stunning landmarks (must-see include the octagonal baptistry, the Pilotta Palace, the Farnese theater among others) and excellent restaurants make Parma a lovely destination mixing relax, culture and amazing food. 


I like roaming in the pretty streets, sitting at a café and watching the many locals riding bicycles, elderly meeting for a chat, kids joyfully playing in the squares. When I go, I crave to eat the delicious home-made pasta, wonderful Parma ham and other specialties. And whenever I get the chance, I go and discover more of the Food Valley and its outstanding products. 



Practical Information:

Getting there: Regular trains connect Milan and Bologna to Parma (1h10-1h35 from Milan, 1h-1h10 from Bologna). Milan and Bologna are also the nearest airports.

Discovering the Food Valley: It’s possible to visit several producers on your own, but it’s a little complicated since you’ll need to hire a car and book very early. Therefore, the best option is to take one of the many organized tours, choosing between Parmigiano-Reggiano (I recommend it since it’s really fascinating), Parma ham, Culatello and more.  Companies organizing tours include: Food Valley Travel, Accademia Barilla, and Parma Incoming Travel.

Where to sleep: I had a wonderful stay at the 5 Stars Grand Hotel de la Ville, with its contemporary style, the design lobby and the spacious room and bathroom. 

Parma Grand Hotel de la Ville [3]

Parma Grand Hotel de la Ville [4]

Parma Grand Hotel de la Ville [2]

Where to eatAlfione Ristorante & Bottega is a traditional shop of gourmet food enlarged to include a lovely restaurant. A very special place serving great dishes cooked with excellent raw materials.

Ristorante Alfione Parma [4]

Ristorante Alfione Parma [3]

Ristorante Alfione Parma [2]


This post was brought to you as a result of the #ViaEmilia #GuidaMichelin campaign, promoted by Emilia-Romagna TourismAs always, storytelling and opinions are my own. 

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Travel addict and passionate about photography, Simon Falvo started Wild About Travel back in 2009. Leveraging her strong PR background, she developed an extensive knowledge of Digital Communications and Social Media Marketing. Besides travel writing SImon holds workshops and trainings, she collaborated with tourism boards for digital marketing campaigns and participated as a speaker at several events.

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